Product marketing management
Launching a Nationwide User Awareness Campaign
New Veteran Users
API Developers Registered
Year Strategic Marketing Roadmap
Ignyte partnered with the client to market and launch a new Health API that allowed Veterans' critical health data to be utilized in more valuable ways and drive innovations in patient-centric care.
The Client
Ignyte's client provides comprehensive healthcare and other benefits to Veterans across the world. The agency employs 350K+ employees at hundreds of medical facilities, providing care for those who nobly served our country.
The Challenge
Veterans' medical information is siloed in different systems and data formats. Ignyte's client needed to boost awareness of this API so that it could streamline doctors appointments, monitor Veteran health, and enhance outcomes through new applications.
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